Domino
About
Meet the team behind the spreadsheets and strategy.
OUR MISSION
THE GOAL is very simple.
We're here to help small business owners feel confident with their numbers, whether you're just getting started or scaling fast. At Domino, we believe financial clarity is the foundation of every strong business.
No more guesswork. No more avoiding your books. Just support, strategy, and systems that make your money finally make sense.
THE GOAL is very simple.
Hello there :)
I'm Alison, and we are Domino!
After 15 years in corporate finance and hundreds of client accounts later, I knew it was time to create something different, and personal.
I started Domino to help small business owners get real insight into what’s happening behind the scenes of their business... not just track numbers, but use them.
Clients call me when they're done winging it. I'm here to offer clean financials, clear strategy, and the support you need to feel like a true CEO of your company.
my job is to ensure the team is equipped with everything they need to do the job. the team's job is to help you feel relaxed and confident.
QUICK FACTS
we are midwest based in st louis
OBSESSED WITH ORGANIZATIOn
our free time is spent chasing kids
we tell it like it is, you'll like it
here, we love supporting moms
we're a 3 cups of coffee a day team
ask us about our name <wink>
domino is an all female team
book a consult
“Great to work with, and integral member of our team. [Our bookkeeper] assessed the areas of concerns, proposed solutions and then systematically implemented the plan to clean up our book and provide accurate financials in a timely manner. This is the first time in years that I got my business tax return completed prior to the deadline.”
- urban real estate
“[Our bookkeeper] is everything we could ask in a bookkeeper and business planner: accurate, dependable, excellent at communication and really smart. She has guided our organization from chaos to order and continues her critical role in coordinating and streamlining our operations.”
- Maryland Manor Condominium
“Competent, timely, & collaborative spirit.”
- gail brown
Brown-Kortkamp Realty Company
“Professional, patient and educational. [The team] made an overwhelming task clear and accessible. I highly recommend Domino Bookkeeping!!!!"
Katie Jones, Surcee STL
FAQ
What is the difference between bookkeeping and accounting?
Accounting is the overall process of recording, summarizing, analyzing, consulting, and reporting a company’s financials. Bookkeeping focuses on the the recording part of the accounting process, where all financial transactions (incoming and outgoing) are categorized, recorded, and reconciled.
How does professional bookkeeping help my business?
Bookkeeping allows you to know exactly where your money is coming from and where it is going. With this knowledge, you can easily determine the health of your business and make sound business decisions. Additionally, having up-to-date, accurate books will save you time, money, and stress at tax time - and ensure you are getting all of the deductions you can!
Is Domino Bookkeeping insured?
Does Domino Bookkeeping file tax returns?
Yes! We are a fully insured and licensed business.
Can I customize my services?
Absolutely! We currently offer two base packages - monthly service and quarterly service. Additionally, we offer add-ons and one-time services.
If you have a question about a service or are looking for something not listed, please contact us at hello@dominobookkeeping.com.
At this time, we do not do taxes or give tax advice. However, we partner with CPAs who will be happy to assist you with your taxes - please reach out for contact information!
- Bookkeeping vs accounting services
- How to make long-term financial decisions
- Understanding budget, loans, and taxes
- How technology and automation play a significant role in accounting
Watch our Intervew
In this episode, host Kerri Roberts interviews Alison Carnie, CEO of Domino Bookkeeping, about the importance of finance and accounting for small businesses. Allison highlights common misconceptions and overlooked areas in finance and accounting, emphasizing the need for specialized skills and guidance. She explains the primary benefits of engaging in fractional CFO services and how access to financial expertise contributes to the growth and success of small businesses. If you’re a small biz ready to take the next step in reaching your financial goals, this is the perfect episode for you!
TUNE IN
Tune in to hear:
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- How Alison started Domino Bookkeeping
- Running a business as a stay-at-home mom
- The systems and tech stack that she uses for efficiency and automation
- Must-listen tips for financial support
Listen to our Story
In this episode of Forged in Fire, Alison, a business owner and bookkeeper, shares her journey of starting from scratch, signing her first client, and hiring her first employee.
She discusses the challenges of balancing business growth with family life as a stay-at-home mom. Alison emphasizes the importance of delegation and using systems like Asana for efficiency. She also offers advice on overcoming the fear of managing finances and the value of seeking professional help.
This episode is a must-listen for anyone looking for inspiration and practical business tips!
TUNE IN
Tune in to hear:
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The Domino Effect
business scalability
peace of mind
more profit = more opportunity
startegic use of funds
easier tax season
Ready to feel less stressed about your money? We are too.
We're here to support you, to guide you, to look out for you, and to be in this business journey alongside you. We’re driven by the success stories of our clients: the breakthroughs, the clarity, and the peace of mind that comes from understanding your numbers. Financial strategy should feel like a power-up, not a punishment. And that’s exactly what we aim to deliver.
let's work together